Act Green Program objective is a continuous and systematic improvement of the environmental performance of the products and activities of MEGA, through specific and limited actions, such as, among others, the gradual replacement of synthetic fibers and plastic with natural materials, the reduction of greenhouse gas emissions, increasing the use of recycled and recyclable materials, etc.
Act Green Program is fully aligned with the UN 2030 Global Sustainable Development Goals and the overall MEGA’s long-term sustainability strategy, while it is expected to create significant positive environmental and social impacts while contributing substantially to further stakeholder awareness.
The Act Green Program consists of 3 fundamental pillars (Redesign-Reduce-Recycle), while short-term (2023), medium-term (2030) and long-term (2050) goals have been set.
More analytically, through the Act Green Sustainability Program, MEGA is committed to the following:
1. REDESIGN
MEGA has been using cotton, instead of plastic or synthetic material, in several key products for decades, as skin friendliness and respect for the environment are non-negotiable values for the company.
It is committed to continue the redesign of its products in order to maximize the use of natural fiber by 2050, based on product safety, compatibility with the skin and the environment.
It uses exclusively (100%) FSC certified pulp until 2030.
It redesigns products with the aim of improving the environmental footprint, using as a tool the study of the Life Cycle (LCA) for each product category.
REDUCE
MEGA is committed to:
Stop dependence on fossil fuels with 100% renewable electricity for its productive activities.
Reduce packaging materials by 10% in all its products by 2030.
Reduce indirect and direct emissions of carbon dioxide (scope 1 & scope 2) by 50% by 2030 and their net zero (20-net) in 2050 (compared to 2020).
In the last two years we have managed to reduce by 13% the water consumption in our production facilities. We are committed to escalating these efforts over the next decade.
RECYCLE
Since 2011, 100% recyclable packaging has been used in several of our products. This principle is extended with the aim of using 100% recyclable packaging in all our products by 2023.
Specifically, the company has taken the following initiatives:
Increasing the usage of paper packaging delivered from 95% recycled paper.
Increasing the use of packaging bags containing recycled plastic (fully controlled recycling cycle):
Up to 30% by 2030
Up to 50% by 2050
Further, MEGA since 2004, promotes the recycling of plastic scraps resulting from the production process.