BUSINESS: 532 PRACTICES
Loulis Mills is the oldest and leading Greek Flour Milling Company. It is currently managed by the 7th generation of the Loulis family, having an active role, of over two centuries, since 1782 in the Greek economy with continuous social activity.
Read more: www.loulismills.gr
Every year Loulis Mills stands close to many organizations in the support and care of children and annually choose a specific NGO which supports more in a more targeted approach. For 2016 the central organization which was chosen was "The Smile of the Child". Applying an integrated and comprehensive annual support program, Loulis Mills targeted both to the financial support of NGOs through various actions and the moral support through the involvement of its human resources and its consumers. Parallel objective of Loulis Mills was, apart from the economic benefits to the NGOs, to make the approach of employees and their acquaintance with "The Smile of the Child" to learn through organized volunteering work, the company's participation in that action and the personal benefits of volunteering.
Support for NGOs associated with the child is timeless, the action for the Smile of the Child is for the entire year 2016.
In the framework of the social work and its contribution to the activity of the NGO "The Smile of the Child", Loulis Mills responded by contributing to the coverage of the annual payroll cost of the cook at House of the Child Smile in Maroussi. To accomplish the above purpose, Loulis Mills pledged to deposit money, which covered the annual payroll costs of the cook and other House support costs. To collect the money Loulis Mills spent 10 minutes on the sale of each package flour for all purposes for a month. Consumers have been advised to support the Smile of the Child on the market of the above product and became aware of this action. Furthermore Loulis Mills spent and the money would amount to sending corporate gifts Christmas 2015 & 2016. Additionally, the company allocated and flour to support the nutritional needs of children of the House.
In parallel with this action, Loulis Mills supported and morally the Smile of the Child as all its employees became stakeholders. Further to the information provided by the management and within the volunteering week, two voluntary actions organized in the Smile of the Child. More specifically, 20 Loulis Mills volunteers employees undertook the organization of the warehouse and preparing packages of food and other items given to families in need. Also 10 Loulis Mills employees went to Maroussi House to assist in the preparation of children's meals, the laying of the tables and their creative activities.
Finally, Loulis Mills is timeless contributor to humanitarian work of foundations and NGOs, particularly those who are recipients of the children, let alone the last years where difficulties society is great. Besides the Smile of the Child, Loulis Mills supported and other organizations in order to improve the living conditions for children all over Greece.
The company has implemented product endorsement with the flour product for all uses endorsing the package of "10 minutes of your purchase supports the Smile of the Child". Packaged and distributed 240,000 packs pieces Flour For All Purposes bearing the mark and the insignia of NGOs, representing sales of about 240 tons of flour. The total amount paid by the company in the Smile of the Child in 2016 was 23.000 euros.
With the financial support of Loulis Mills contributed significantly to the possible operation of Maroussi House to function properly and to provide children a better quality of life.
Apart from this operation, Loulis Mills supported this year, as it does every year, a number of NGOs with emphasis on those that support the child. Specifically for 2016, Loulis Mills supported by sponsorships with product & money donations for more than 55 institutions and NGOs for children.
Athens & all over Greece.
With the Smile of the Child and the following NGOs and many church organizations (supporting children):
The employee participation was amounted to 30 persons, who were active in the above actions as well as to self-motivated employees who participated with donations and / or voluntary participation in the Smile of the Child. For the completion of the actions employees from all departments of the company were involved.
No Connection with Global Goals found
