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| Section | SOCIETY | |||
| TOPIC | ||||
| Drive Change. Move Safe: Shaping a Culture of Road Safety | ||||
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To cultivate a new culture of road safety by empowering the younger generation to adopt responsible behaviors as drivers, passengers, and pedestrians, through education and experiential learning, contributing to the prevention of road accidents and the creation of safer roads. |
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Secondary school students, young people, educators, and the wider public, with a focus on younger generations as future road users. (esp. 16-24 years old) |
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| 2023 - present (ongoing, with annual implementation cycles) |
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The Drive Change. Move Safe program is a comprehensive road safety initiative by the Motodynamics Group, designed to transform awareness into responsible behavior. It is implemented in collaboration with educational organizations and is based on theory, interactive workshops, and educational content tailored to the needs of young people. The initiative’s innovation lies in shifting from simple awareness to active engagement: students are not passive recipients but active participants in shaping change, developing critical thinking and responsible attitudes. The program leverages modern educational methods and strengthens the connection between road safety, everyday life, and sustainable mobility. |
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In collaboration with Thanassis Chountras - Driving Academy |
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| Employees of the Group actively participate as volunteers, supporting awareness actions and educational activities, contributing to the dissemination of a road safety culture. |
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Greece (schools and educational institutions nationwide) |
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| Engagement of over 7,500 students across Greece SROI Analysis conducted by Athens University Economics and Business resulting 1:5.75 ie every 1euro MOTODYNAMICS invest in the programme, gives 5.75 euros in Society. |
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Strengthening of corporate reputation through measurable social impact at a national level |
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