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Section | ECONOMY | |||
TOPIC | ||||
Piraeus Bank Group |
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Development of Green Products and Services | ||||
Piraeus Bank is a pioneer in Green Entrepreneurship and Environmental Banking, by supporting and funding investments aimed at environmentally and socially responsible actions. In this context, Piraeus Bank, fully respecting its commitment to support green business, has created a series of green banking products and advisory services, supporting investors through specialized employees (Green Banking Advisors) across its branch network. The main objective of Piraeus Bank for Environmental Banking (Green Banking) is the creation, development and promotion of specialized products and services that enhance innovative and outstanding business and individual activities with significant environmental and social benefits. |
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The family of green products and services is addressed to environmentally conscious individuals and existing businesses and startups, investing in fields related to green business. |
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Since 2004, and following the adoption of its Environmental Policy, the Bank actively supports Green Business. |
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For a decade, Piraeus Bank Group under the Environmental Policy and Strategy supports the needs of individuals and businesses offering a variety of specialized products and services to invest in renewable energy, energy savings, responsible and organic farming, waste and water management, green chemistry, ecotourism-agri-tourism and green transport. These products are offered with favourable terms and simple and flexible procedures. An important feature of these products is the specialized guidance for customers to improve the performance of their investments. The evolution of the products is continuous, the latest example being the Green Movement, which promotes and supports companies whose products are in the areas of green business, while offering significant discounts to retail clients who choose these products through personal loans or Piraeus Bank credit cards. |
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Piraeus Bank’s Green Banking cooperates with both the public and private sector: Non-governmental organisations, national institutions, research companies and state government bodies. |
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Specialized executives of Piraeus Bank are in key branches of the network, serving the needs of the consolidated clientele associated with green investments. |
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The specialized products and services of Piraeus Bank are primarily developed for Greece. Piraeus Bank Group finances companies and individuals to invest in green business in the Balkans, as well. |
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Piraeus Bank through Environmental Banking has supported sectors of green business with substantial funding, thereby creating or maintaining more than 17,000 jobs. |
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At year end 2013, the total financing for green investments by Piraeus Bank reached € 1,6 billion. |