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Section | SOCIETY | |||
TOPIC | Initiatives on the effects of the COVID-19 pandemic | |||
bwin |
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bwin’s initiatives to fight back COVID-19 pandemic | ||||
Improve the quality of life for vulnerable groups which are affected financially and socially by Covid-19 |
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Vulnerable groups affected by Covid-19 |
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All initiatives started in late March 2020 and are in progress. They will remain in effect for as long as there is a need for them. |
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bwin, true to its vision for in practice support of the individuals and the communities in which it operates, has proven from the beginning of the COVID-19 pandemic its intention to be on the society’s side by contacting a series of initiatives, in order to support the National Healthcare System and vulnerable groups affected by coronavirus.
Taking into account the needs which were created during the pandemic, bwin showed the necessary reflexes and adjusted the Corporate Social Responsibility strategy in order to support in practice the affected groups and individuals with a series of targeted initiatives. The medical staff of the National Healthcare System was benefited by these manifold actions, whilst one of the most important basketball teams in Greece, Olympiacos BC cooperated with its Grand Sponsor, bwin, in many ways. Therefore, the initiatives expanded and inspired a big number of our fellow citizens. More precisely:
with necessary medical equipment, such as hand sanitizer, face masks and nitrile gloves.
Finally, bwin joined force with Olympiacos BC, to which acts as Grand Sponsor, and started a series of charity games named “bwin Monday Night Game Against Covid-19”. The aim of the program is to fight back against the pandemic, by materializing a series joint initiatives and actions which started in December and will peak during 2021.
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Union “Together for Children” Ένωση Μαζί για Παιδί Médecins du Monde Greece Make-A-Wish Greece Olympiacos B.C. |
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No |
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All actions took place in Attica, also with an impact at Larisa and Rhodes. |
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